Sales and marketing personnel promote and sell the company’s products and services to clients in tech businesses. They are in charge of locating potential clients, establishing relationships with them, and convincing them to buy the business’s products.

Sales representatives concentrate on the actual selling of the product or service. They might go out to potential clients, give talks or demonstrations, strike deals, and seal transactions. They also work closely with other departments within the company, such as product development and customer service, to ensure that the customer’s needs are being met.

Marketing professionals, on the other hand, focus on promoting the company’s products or services through a variety of channels, such as advertising, public relations, and social media. They work to create and maintain the company’s brand image, develop marketing campaigns, and generate leads for the sales team. They also conduct market research to better understand the needs and preferences of customers and use that information to shape the company’s products and messaging.

In summary, sales and marketing professionals in tech companies play a critical role in bringing the company’s products or services to market, building relationships with customers, and driving business growth.